FACT
142 killed & 1500 infected in Haitis cholera epedemic.
OPINION
Haiti is a country that needs aid/help
QUESTION
Will you help a country in need?
Who?
People with disposable income & people with the money to make a significant difference
What?
Item of direct mail that will inform them of Haitis situation... 142 killed&1500 infected in cholera epedemic.
Why?
In order to gain donations and aid for the country and also to meet the requirements of the brief.
How?
Mail shot making clear facts and figures of suffering in haiti.
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